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That last best practice is especially important because you don’t want to bait-and-switch readers to a page that has nothing to do with what inspired them to click. In other words, don’t force internal links—let them flow naturally from the content. As you become a more proficient inbound marketing blogger, you’ll instinctively start crafting copy that lends itself to internal linking.

The mission and goal of Digital Success is to provide the best digital marketing services in the world for small businesses to achieve unprecedented growth. As pioneers of this path for decades, we maintain our non-negotiable standard of excellence every day. All of the social media platforms with large followings will post your content. Links included in the article should be related to the content and only used to provide more context or back up a claim/stat.

There is a lot more to a ‘reader profile’ than the admin information such as name, gender, and location. Make sure the context of your inbound marketing is always factual and relevant. Only pre-approved topics going to be reviewed or published.


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Of course, you want to deliver as much final impact as you can with a conclusion—but you shouldn’t force it. You’re better off getting out of the article quickly than writing something that’s confusing, redundant, insulting, or dull. Unless the article’s focus was urgent, revising the title to match what you wrote usually fixes the problem. Some topics need explanation right away before you can deliver thought leadership about them.

If you are looking for immediate publishing, then we have a “Sponsored Guest Post” option. Share the Google doc link of your guest pitch in the email. If you need any help with social media advertising of your content, we do that as well. Do not use titles that are already included in our different blogs. Write captivating articles with eye-catching titles that encourage people to read them. Writers may struggle with conclusions, unable to figure out how to let readers know the post is ending without sounding sappy, confusing, or patronizing.

Blogging is not something that can be done on an ad hoc basis—not if you want an effective return. Part of the blogging strategy you develop needs to take into account how often you will be posting. Blogging helps you form a relationship with customers and prospects by providing value to them. When readers see that you have their best interests in mind, they are more likely to trust you and consider becoming a customer. Alternatively, outbound marketing on the other hand is about getting in front of as many people as possible to show them your offer. Blogging has become one of the most effective ways to generate website traffic.

Plagiarism is a big no-no and will result in immediate rejection. Are you an expert on the topic you’re going to write about? Are you getting most of the content from other sources? Try to add additional value and originality to your content. Articles need to be Copyscape passed and should not be published anywhere else. Before our blog, the content shouldn’t be released somewhere else.

Grow your business with specialized Inbound Marketing for Services & Tech firms. Leverage the power of domain knowledge and digital expertize. Each content piece must be 1000 words minimum, but there is no maximum. Content that is detailed and not just a regular Top of The Funnel blog. We may do some light copy-editing so your text fits better into our editorial strategy, but expect any submissions to be already spell-checked and sense-checked.